How we have broken the barrier between plastic and digit - Information portal

How we have broken the barrier between plastic and digit

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How we have broken the barrier between plastic and digit

There are quite a number of applications for the “digitization” of discount cards in the Russian market today. Meanwhile, few are able to carve out a stable niche in the market, and far less – to become popular. Philip Shubin, COO at CardsMobile, tells us how the Koshelek (Wallet) application has overcome existing barriers to become a mobile loyalty market leader in Russia.

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