For retailers to chalk up: How loyalty programmes affect sales - Information portal

For retailers to chalk up: How loyalty programmes affect sales

(votes: 1, rating: 5)
03.05.2017

For retailers to chalk up: How loyalty programmes affect sales

With buyers getting increasingly picky and competition growing fiercer, Russian retail has entered a new era. However, you should not give up on business, you’d better think about an effective loyalty programme and how it can keep and multiply sales and outstripnimble competitors, says Alexey Shabanov, Product Lead at Pilot Group.

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