Good practice: why Severstal decided to establish an online store? - Information portal

Good practice: why Severstal decided to establish an online store?

(votes: 1, rating: 5)
28.08.2017

Good practice: why Severstal decided to establish an online store?

Although the volume of E-tailing has been increasing from year to year, the share of rolled metal product remains small. Despite the fact that, for example, valves can be ordered on the web-site of well-known retailers and purchased at retail, online sales are a small segment even for them. Timur Makhalin, Project Manager, Severstal, shares his experience of establishing an online store of rolled metal products.

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