‘Petrovich’: B2B client relations automation as a key to the conquest of the DIY market - Information portal

‘Petrovich’: B2B client relations automation as a key to the conquest of the DIY market

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26.02.2018

‘Petrovich’: B2B client relations automation as a key to the conquest of the DIY market

In his interview to the Retail &Loyalty Journal Fyodor Andrianov, Wholesales Director at STD ‘Petrovich’ speaks about the specifics of working in a low-margin B2B market, staff motivation, and discusses how automation of client management can help attract small and medium-sized businesses.

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