Household chemicals market trends: promodependency and paradoxes of green products - Information portal

Household chemicals market trends: promodependency and paradoxes of green products

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04.12.2019

Household chemicals market trends: promodependency and paradoxes of green products

Talks about current trends in the market of household chemicals and cosmetics, new non-standard scenarios of product promotion, changes in the model of consumer behavior, and networks’ and manufacturers’ response – with Petr Bobrovsky, executive director of the Association of Perfume and Cosmetics, Household Chemicals and Hygiene Products Manufacturers.
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