Journal ⁄ Read online ⁄ RETAIL&LOYALTY №3 (90) 2020
“Difficult” customers: how should sellers work with them?
“Difficult” customers: how should sellers work with them?
Harry J. Friedman, Founder / CEO of The Friedman Group, suggests considering several possible types of “difficult” shoppers, so that sellers could keep the situation under control when dealing with them.