Without carts and buggies: how to bring the store to the customer’s porch?
Without carts and buggies: how to bring the store to the customer’s porch?
Sales slowdown is expected by 90% of directors of FMCG companies. In such circumstances, retailers need to change their business and try new sales channels. Mikhail Murzin, Briskly, talks about one of them – micromarkets, which can be established not only in business centres, but also in the entrance lobbies of residential buildings.
