Virtual gift card: new horizons of loyalty - Information portal

Virtual gift card: new horizons of loyalty

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01.10.2020

Virtual gift card: new horizons of loyalty

In early August, a BMW virtual card, Russia’s first-ever virtual gift card of a car brand, became available to Russian car drives. We spoke with Roman Tikhonov, Product Manager at Best2Pay, about the specifics of implementing such projects in large corporations.
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