Formula for success: how to build a career in fashion and win a victory over conservatism - Information portal

Formula for success: how to build a career in fashion and win a victory over conservatism

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24.11.2020

Formula for success: how to build a career in fashion and win a victory over conservatism

More than 10 years ago, Sofia Kofmann, the founder of the behipo.com lifestyle platform, headed the strategic approach to the TOM TAILOR brand development in Russia. How did she manage to build a meteoric career in a conservative company and why is global fashion faced with a midlife crisis?
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